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80% of UK population affected by fake news – but data scraping could be the answer

26 March 2024

Image courtesy of Oxylabs
Image courtesy of Oxylabs

With the rise of AI, disinformation is also spreading at an increased rate. Now, Oxylabs is calling for the use of data scraping technologies to tackle these unethical practices.

The spread of false information has been a persistent issue since the advent of the internet, but the emergence of AI technologies has exacerbated the problem. This challenge is especially significant in the current climate of wars and global uncertainty, with critical events such as the European Parliament elections, the US presidential elections, and dubious elections in Russia and Belarus taking place in 2024.
 
In these times, citizens must assess the news they consume critically from various online sources. Distinguishing between accurate and false information in the AI era requires some level of expertise. Oxylabs identifies web scraping solutions as key in empowering organisations to fight against misinformation.
 
Vaidotas Šedys, Head of the Risk Management department at Oxylabs, commented, “AI, while revolutionary, has a darker side in its capacity to advance oppressive agendas through the spread of misinformation. Two factors are particularly concerning. First, the use of chatbots and other AI tools allows for the automated, cost-effective distribution of large volumes of false information across platforms. 

“Second, AI can create convincing fake images, videos, and audio that distort reality. Even when such fabrications are identified as fake, they contribute to a general distrust in publicly available information, hindering coordinated action among the people.”
 
Last year, Debunk.org, a disinformation analysis centre, uncovered a startling example of this issue. It investigated prominent Kremlin media outlets and identified a ‘journalist’ named Marina Sovina, who reportedly published 38,000 articles in one year, primarily about Ukraine. 
 
Two days before the Russian full-scale invasion of Ukraine, on 22 February 2022, ‘Sovina’ wrote over 150 articles in a single day. These articles contained unverifiable claims, and it was later revealed that Marina Sovina did not exist but was a fictitious entity used by the Russian government for propaganda purposes. This case underscores the ease and speed with which disinformation can spread online, often from seemingly credible sources.
 
Viktoras Dauksas, Head of Debunk.org, stated, “We see a high increase in the number of threats of FIMI (foreign information manipulations and interference) and disinformation attacks targeting Baltic and all Europe. 
 
“The Robo-journalism case only highlights the magnitude of the disinformation problem, but there are viable solutions. With appropriate tools, governments and organisations can effectively tackle disinformation.”
 
In early 2023 Oxylabs’ ‘Project 4ß’ joined forces with Debunk.org in a pro-bono collaboration. This partnership grants Debunk.org free access to Oxylabs' out-of-the-box solutions, such as scraper APIs and the world's largest ethical proxy network This allows the organisation and its volunteers to gather publicly available data, make the fact-checking processes faster, and get valuable insights for their research. 
 
Through 4ß, Oxylabs gives access to the company's web intelligence collection solutions and expertise for researchers, academia and organisations, including Bellingcat, Confirmado, and Civic Resilience Initiative, to name a few.
 
Viktoras Dauksas continued, "Authoritarian regimes and related threat actors increasingly attempt to destabilise democracies are advancing their operations, it's crucial for organisations fighting disinformation to remain technologically updated. 
 
“There is just too much information for analysts to review. NGOs and NPOs, in particular, stand to benefit significantly from partnerships with leading companies that can provide the latest technologies. Such collaborations are pivotal for enhancing research capabilities, improving disinformation analysis, and fostering greater transparency globally."
 
"Work on FIMI methodologies and adopting best practices from the field of cyber security, building a FIMI defenders community, and developing better technologies for countering disinformation will also be the key areas for the next decade. These efforts are crucial in building a more informed and truthful digital ecosystem," concluded Debunk.org's Director.


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