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Articles By Stone Junction Ltd

    • Connectivity visits Stone Junction: Behind the scenes at a technical PR firm

      Struggling to convey tricky technical jargon to your customers? Or worried about tackling tough topics, such as sustainability or AI? Then it’s important to turn to a PR firm to ensure that you can do so in an engaging and accessible way. For this exclusive interview, Connectivity had the chance to visit Stone Junction to find out first-hand how a technical PR agency operates.

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    • Provocative punk styling replaces agency brand

      Technical, technology and science PR agency Stone Junction (and key partner of Connectivity) has rebranded, to signal a new phase of the company’s development. The iconoclastic and irreverent new visual style is the company’s first rebrand since 2014.

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    • How openly should manufacturers share their sustainability journey?

      It seems like everyone is talking about sustainability at the moment — and with research suggesting global warming is close to hitting 1.5°C, it’s clear why. But if your manufacturing or engineering business isn’t leading the way, or hasn’t even started its sustainability journey yet, should you get involved in the conversation? Here, we explore the importance of transparent sustainability communication for any business.

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    • Mastering high-tech marketing: In conversation with Stone Junction

      At Advanced Engineering, Group Publisher Andy Quenault got the opportunity to catch up with Richard Stone of Stone Junction and ask how the company helps clients to market a high-tech message.

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    • Avoiding the fat finger slip of AI

      Most of us have experienced that awkward moment of a fat finger slip. In most cases the consequences are minimal, like inputting the wrong figure into a spreadsheet. Here Richard Stone, Managing Director of technical marketing agency Stone Junction, explores the problem.

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    • Marie Curie loved a bit of science PR

      "The scientific method is a powerful tool for understanding the world around us. Let us help you share your discoveries with the world.” I don’t think there could be a more concise and beautiful expression of the importance of PR to scientific companies than this quote from the Polish/French Nobel Prize winner, Marie Curie, explains Richard Stone, Managing Director of Stone Junction.

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    • "Uplifting stories only": The impact of 'peak internet' on technical PR

      Despite over 30m people signing up for Threads in its first couple of days, with nearly 100M sign-ups at the time of writing, humanity appears to have hit peak internet. According to the research company GWI, we spent 13 percent less time online in 2022 than in 2021, explains Richard Stone, Managing Director of Stone Junction.

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    • Generative AI: Threat or Future?

      Generative AI is a phrase on everybody's lips right now. In this exclusive interview, Connectivity speaks with Richard Stone, Founder of Stone Junction, about how manufacturing companies can take advantage of generative AI technologies such as ChatGPT in their marketing activities.

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